How to Install LazyLoad Google Analytics in WordPress

Are you looking to optimize your website’s performance by implementing LazyLoad for Google Analytics in your WordPress site? LazyLoad allows for faster page loading times by deferring the loading of non-critical resources until they’re needed. In this guide, we’ll walk you through the simple steps to install LazyLoad Google Analytics using the provided code snippet.

What is LazyLoad Google Analytics?

LazyLoad Google Analytics is a technique that delays the loading of the Google Analytics tracking code until the user interacts with the page, such as scrolling. By implementing LazyLoad, you can prioritize the loading of essential content, improving the overall user experience and page speed.

Benefits of Lazy Loading Google Analytics

  • Faster Page Load Speeds: By delaying the loading of Google Analytics code, your website’s core content appears quicker. This keeps visitors happy and reduces bounce rates (people leaving your site before it fully loads).
  • Improved SEO: Search engines like Google prioritize websites that load quickly. Lazy loading can give your SEO a slight boost.

Step-by-Step Guide to Install LazyLoad Google Analytics:

Step 1: Access Your WordPress Dashboard
Log in to your WordPress dashboard to access the backend of your website.

Step 2: Navigate to Theme Editor
In the WordPress dashboard, go to “Appearance” and select “Theme Editor” from the dropdown menu.

Step 3: Locate the Theme’s Functions.php File
In the Theme Editor, locate the “functions.php” file of your active theme. This file contains the functions that control the behavior and functionality of your WordPress theme.

Step 4: Insert the LazyLoad Google Analytics Code
Copy the following code snippet:

 

<script type=”text/javascript”>
var lzyAnltc=!1;function gtag(){dataLayer.push(arguments)}window.addEventListener(“scroll”,function(){(0!=document.documentElement.scrollTop&&!1===lzyAnltc||0!=document.body.scrollTop&&!1===lzyAnltc)&&(function(){var t=document.createElement(“script”);t.type=”text/javascript”,t.async=!0,t.src=”https://www.googletagmanager.com/gtag/js?id=UA-163xxxxxx”;var e=document.getElementsByTagName(“script”)[0];e.parentNode.insertBefore(t,e)}(),lzyAnltc=!0)},!0),window.dataLayer=window.dataLayer||[],gtag(“js”,new Date),gtag(“config”,”UA-163xxxxxx”);
</script>

 

Paste the code snippet at the end of the functions.php file, just before the closing ?> tag.

Step 5: Save Changes
After inserting the code snippet, click on the “Update File” button to save your changes.

Once you’ve added the code, it’s a good idea to test your website to ensure Google Analytics is loading properly. You can use Google Chrome DevTools or a website speed testing tool to see if the analytics script is being loaded after the initial page load.

Congratulations! You’ve successfully installed lazy load Google Analytics on your website. This should help improve your website’s loading speed and provide valuable user experience benefits.

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